About Us




Blue Ocean Strategy was first founded in 2007 in Hong Kong as a service provider in executive search, outplacement, interim management for multinational corporations in Asia Pacific. As it expands and evolves over time, its core business was shifted towards to support the national “Go Global” policy, work with those Chinese enterprises that choose to go global. In July, 2013, Blue Ocean Strategy was incorporated to become an advisory firm and a Solution Provider, lead by a team of professionals to assist Chinese enterprises’ globalization plan. The team works hand-in-hand with the Chinese Enterprises to establish and expand their global operations based on mutually agreed plans, operational goals and revenue targets.


Blue Ocean Strategy leverages the extensive experience, networks and contacts of its partners and associates located in Hong Kong, China Mainland, South East Asia, Australia, Canada and Switzerland to conduct global readiness evaluation from product compliance to after-market support. To assist clients in market positioning; developing distribution models; select credible partners; set up manufacturing facilities; recruit management teams; develop and implement profitable and sustainable business models for Chinese enterprises overseas.




Telephone:(852) 3757 9589E-mail:info@blueoceanstrategy.com.hk